Advertise with us
Last Updated (Sunday, 28 February 2010 17:45) Monday, 26 January 2009 16:32
Specifications Overview
Medicine XL can help you achieve your advertising objectives, offering a wide variety of rich media formats to help you strengthen brand awareness and ultimately yield a high ROI.
Whether it's standard IAB placements or innovative custom solutions, Medicine XL is the place to help you create a compelling and rich ad experience for consumers.
Whether it's standard IAB placements or innovative custom solutions, Medicine XL is the place to help you create a compelling and rich ad experience for consumers.
| FILE FORMATS: FLASH, GIF, JPG, HTML | FILE SIZE | |||||
|---|---|---|---|---|---|---|
| Ad Product | Dimensions | Rich Media | Max Initial File Size | ^^Max Polite File Size | Total File Size (initial + polite) |
Video File Size |
| Large Rectangle | 336x280 | Yes | 10k | 20k | 30k | 150k/lo bw 300k/hi bw |
| Medium Rectangle | 300x250 | Yes | 10k | 20k | 30k | |
| Half-Page Ad | 336x850 or 300x600 |
Yes | 75k | 8k | 100k | |
| Leaderboard | 728x90 | Yes | 10k | 20k | 30k | |
| Skyscraper | 160x600 | Yes | 10k | 20k | 30k | |
| *3:1 Rectangle | 300x100 | Yes | 10k | 20k | 30k | — |
| Rectangle | 180x150 | Yes | 10k | 20k | 30k | — |
| Button | 120x90 | Yes | 20k | 85k | 100k | — |
| ** Entitlement | 88x31 | No | 5k | — | 5k | — |
| Overlay Video Banner | 300x50 | No | — | — | 100k | — |
| 450x50 | No | — | — | 100k | — | |
| *Push Down | 970x66 | Yes | 60k | 50k | 220k | 150k/lo bw 300k/hi bw |
| Video Pre-roll | Aspect Ratios: 16:9 & 4:3 | — | — | — | — | — |
| Video Post-roll | — | — | — | — | — | |
| Clickable Video Ad | — | — | — | — | — | |
| Video Companion | 300x60 | No | 10k | n/a | 10k | — |
| Pop-Under | 720x300 | Yes | 10k | — | 10k | — |
| (Special circumstances) | ||||||
| All Floating Ads | — | — | 20k | 50k | 80k | — |
** Special entitlement Logo treatment will involve coordination with agency and Medicine XL due to new ad integration design guidelines. This requires an .eps file of advertiser logo to be submitted to Medicine XL 's Digital Business Integration team consultants. See your respective ad operations contact for more details.
 |
Large Rectangle 336x280 pixels FLASH, GIF, JPG, HTML 10k Max Initial file size 20k Polite Flash file size 150k/lo bw - 300k/hi bw Polite Video file size 30k Total file size |
 |
Medium Rectangle 300x250 pixels FLASH, GIF, JPG, HTML 10k Max Initial file size 20k Polite Flash file size 30k Total file size |
 |
Half Page Ad 336x850 or 300x600 pixels FLASH, GIF, JPG, HTML 75k Max Initial file size 8k Polite Flash file size 25k Total file size |
 |
Leaderboard 728x90 pixels FLASH, GIF, JPG, HTML 10k Max Initial file size 20k Polite Flash file size 30k Total file size |
 |
Skyscraper 160x600 pixels FLASH, GIF, JPG, HTML 10k Max Initial file size 20k Polite Flash file size 30k Total file size |
 |
Button 120x90 pixels FLASH, GIF, JPG, HTML 15k Max Initial file size 30k Polite Flash file size 30k Total file size |
 |
Entitlement 88x31 pixels FLASH, GIF, JPG, HTML 5k Max Initial file size 5k Total file size |
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